BAIPA

Bay Area Independent Publishers Association

Member Login
  • Home
  • Members
    • Member List
    • BAIPA Bookshop.org
    • Books Published by BAIPA Members
    • Member Login/Logout
    • View & Edit Profile
    • Membership Account
    • Membership Cards
    • Get the Most Out of Your BAIPA Membership
    • Volunteer with BAIPA
    • BAIPA Book Awards
      • 2018 BAIPA Book Awards Contest
      • 2016 BAIPA Book Award Winners
      • 2015 BAIPA Book Award Winners
  • Join
    • Member Benefits
    • More About BAIPA
    • BAIPA Board
    • Submit Testimonial
  • Events
    • Meeting Format
    • Morning Only Meeting Format
    • Meeting Location & Directions
    • Want to Present at a BAIPA Monthly Meeting?
  • Blog
    • Blog Guidelines
    • Author Interviews
  • Member Portal
    • Member Only Resources
  • Contact
You are here: Home / self-publishing / Ten Takeaways from Ruth Schwartz’s Presentation on Self-Publishing with KDP and IngramSpark

Ten Takeaways from Ruth Schwartz’s Presentation on Self-Publishing with KDP and IngramSpark

March 9, 2020 by John Byrne Barry

If you were fortunate enough to attend the February 22 meeting of the California Writers Club Marin, you learned from BAIPA’s Ruth Schwartz, a.k.a. the Wonderlady, a.k.a. the Book Midwife, about the “Best Practices for Self-Publishing with KDP and IngramSpark.”

If you weren’t there, here are ten takeaways from the presentation:

1. KDP, which is owned by Amazon, is the best channel for self-publishing a paperback. Once published, it is immediately available for sale on Amazon. 

2. If you want to be in bookstores or libraries, you also want to publish with IngramSpark, which is the biggest book distribution entity in the world, and has been around longer than Amazon. 

3. You don’t dare walk into a bookstore with a book published by KDP and expect the bookstore to put it on their shelves. Not only can’t they make money on your book, Amazon has put many bookstores out of business and continues to be a threat to brick-and- mortar stores. (Book Passage has stayed alive because they not only sell books, but host conferences, events, author readings, and more, like renting space to organizations like CWC-Marin.)

4. Buy your own ISBN from myidentifiers.com. KDP will offer you a free ISBN. Don’t take it if you are going to publish on IngramSpark. Ingram will not accept it.

5. Your goal in self-publishing is to look as little like a self-published book as possible. One way to do that is to set up your own publishing company. (I did that for my third book — named my publishing company “Page-turners with a Conscience Press.”)

If you do create your own company, make sure you include it in the ISBN record on Bowker.

You should also file a DBA (“doing business as”) notice with your local county. (This is critical if you receive checks in the name of that publishing company, since you will need a bank account in that name, and the bank requires you to file a DBA.)

6. Use the same ISBN for both KDP and IngramSpark, and make sure the title, subtitle, and publisher name are exactly the same for both. Set it up in KDP first. If you do Ingram first, then KDP may not take it, because it’s already in the system.

7. There are three ways you can make money selling self-published printed books — (a) by publishing through KDP and selling through Amazon, (b) by publishing through IngramSpark and selling through bookstores and libraries, and (c) by buying author copies from either KDP or IngramSpark and selling them yourself at in-person events. (That’s where you’ll make the most money.)

If you buy author copies, you’re likely to earn more from KDP because your print costs will be less than with IngramSpark. Both KDP and IngramSpark have calculators so you can figure out the cost of your book, which will help you set the price. 

On IngramSpark, set the discount at 55 percent, which means the bookstores get 40 percent. 

(For my most recent book, When I Killed My Father: An Assisted-Suicide Family Thriller, with a retail price at $15. When I sell a KDP book on Amazon, I make $4.11. When a bookstore or library buys my book through IngramSpark, I make $1.55. When I buy author copies from KDP, they cost me $4.89, plus shipping, so when I sell a book at presentation for $15, I make about $9.) 

8. To publish your book on KDP or IngramSpark, you have to upload print-ready pdfs. Either you or a designer you contract with has to do the interior layout, and turn that into a pdf. You also need to upload a pdf for the cover, which is one file that includes the front cover, the spine, and the back cover.

After you’ve uploaded your file, KDP has an online previewer where you can see what every spread looks like. It will show you where the spine is, and you can scroll through your book page by page, on the screen. Once you’ve approved that,  you can get a proof copy, which will have a “not for resale” band around the middle of your cover.

9. No matter how many times you or others proofread your book, you will find mistakes after you publish. But you can fix those mistakes and upload a new pdf at any time. 

10. KDP has no upfront costs to upload a book. You may need to pay an editor or designer to get your book ready to upload, but there’s no cost to upload. KDP/Amazon makes money every time you sell a book, or buy an author copy. KDP also does not charge for uploading new files with corrected typos.

IngramSpark does charge an upfront fee for uploading your files — currently$49 — and they charge $25 for uploading each revised file once you approve the book for distribution. 

However, if you are a member of the Independent Book Publishers Association (IBPA), you will not have to pay any fees to IngramSpark. And if you are a member of the Bay Area Independent Publishers Association (baipa.org), you can get a $30 discount when signing up as a member of IBPA. 

(You can also learn a lot more about self-publishing by attending BAIPA meetings, which are on the second Saturday of each month at 9 am in Novato. See baipa.org.)


This post was originally published at http://cwcmarin.com/ten-takeaways-from-ruth-schwartzs-presentation-on-self-publishing-with-kdp-and-ingramspark/

Share this…


  • Facebook


  • Twitter


  • Linkedin

Filed Under: self-publishing

← British Versus American English, Part 1
Submit Your Idea to BAIPA Writers World Logo Design Contest →

About John Byrne Barry

John Byrne Barry is author of three "page-turners with a conscience" — When I Killed My Father: An Assisted-Suicide Family Thriller, Bones in the Wash: Politics is Tough. Family is Tougher, and Wasted, a "green noir" mystery set in the Berkeley recycling world. He's also an actor, bicycle tour leader, and crossing guard. He lives in Mill Valley.

Comments

  1. Bill Amatneek says

    March 13, 2020 at 9:46 am

    John, that was an excellent summary of Ruth’s presentation. Thanks very much.

  2. Gordon Burgett says

    March 13, 2020 at 10:00 am

    Excellent review of an excellent presentation. 1-2-3-4, with examples and little steps, John and Ruth. I dislike Amazon’s greed and rather stupid processes but am impressed with KDP and appreciate their help by phone or email. A huge change in the last couple of years. I still suggest seeing if one’s products aren’t better served via niche publishing which lets you pretest before you invest the prep time and cost, then create your own no-risk prep, print, and marketing process. Then you can add the benefits of KDP and Ingram on the side as well. But niching won’t work on fiction or many other BAIPA books and Amazon and Ingram are godsends as they are now. Thanks to both of you for sharing.

  3. Michael Larsen says

    March 13, 2020 at 10:45 am

    Outstanding info!

Becky Parker Geist of Pro Audio Voices

Welcome to BAIPA

UPDATE: BAIPA will continue to meet via ZOOM ONLY until it is safe to resume in-person meetings, which we are planning to try on May 6th, 2023 (see below for some initial info). Even when we decide to resume in-person events, we will continue the Zoom option. We are implementing all the recommended precautionary measures to keep our meetings private and safe for all participants. All members and visitors who register in advance will receive a link to attend via Zoom video conferencing. On the Friday evening before the meeting, we will send the link and … More

Current BAIPA members do not need to register for our monthly meetings. The night before the meetings, they will receive the Zoom info. However, members must log in to get a discounted ticket for workshops. 

Upcoming Events

  • Writing Can be so “Taxing”
    Tax photo: Pixabay
    • Chris Morris on tax advice for authors
      February 4, 2023
      9:00 am - 12:15 pm
  • How to Sell More Books Using Metadata
    Image credit: Pixabay
    • Shelley Adina on using metadata
      March 4, 2023
      9:00 am - 12:15 pm

BAIPA Monthly Meetings

IMPORTANT
BAIPA is now meeting on the first Saturday of every month via Zoom only for now. In general, if the first Saturday falls on a holiday or holiday weekend, we will meet on the second Saturday.

We are also having workshops on the third Saturday of every month (also via Zoom only for now. In general, if the regular monthly meeting moves to the second Saturday, then the workshop will be two weeks later.

Future Events

  • February 4th: Chris Morris on tax advice for authors
  • February 18th: WORKSHOP—Chris Morris on crafting systems for success as a writer
  • March 4th: Shelly Adina on how to sell more books using metadata
  • April 1st: Dave Farrow, Memory & PR Expert, shares his tips for memorable marketing and business success.
  • April 15th: WORKSHOP—Dave Farrow on helping authors position themselves for success after releasing their story
  • May 6th: HYBRID EVENT (In-person in Novato, CA + Zoom, followed by MEMBERS ONLY in-person celebration party) What every author needs to know about Amazon NOW

Keep up to date with BAIPA

Member Search

Search Members

  

Looking for Something?

Copyright © 2023. Bay Area Independent Publishers Association. All Rights Reserved. Website created by MakeChico.com and managed by WPinOneClick.com.

Copyright © 2023 · BAIPA Genesis Child Theme on Genesis Framework · WordPress · Log in