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You are here: Home / Events / Wordpress themes: how to choose the right one quickly and efficiently
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WordPress themes: how to choose the right one quickly and efficiently

January 12, 2019 by Ruth Schwartz 1 Comment

 (General meeting begins at 9 am, speaker presentation is at 11 am, after Q&A, networking time, introductions & announcements), followed by our informal lunch gathering from 12:15 pm-3 pm. Scroll down for details and to register.

(Click here for the schedule for the day)

Current BAIPA members must log in first to get a free ticket to the morning session and a discounted ticket for the afternoon workshop. Then come back to this page.

MORNING PRESENTATION:

WordPress expert, Jeffrey Samorano, discusses the in’s and out’s of finding the right theme and the dangers of choosing the wrong one

Learn what to look for, how to vet the duds, and what to avoid. Jeffrey will demonstrate what sets great themes apart and how the wrong theme can cost you thousands later down the road.

Jeffrey is working to pioneer a new way to think about websites.  Gone are the days of high price tags and endless meetings. There is a better way.

With today’s technology you can let data and feedback drive design. Your website is constantly evolving. There’s no such thing as a “finished website.”

With the right theme, the right host, and good management plan, your website’s evolution can be intuitive and painless.

  • Find out what makes a WordPress theme great and how (and where) to find them.
  • Learn the key components of a theme that can make a “template” unique.
  • Learn how to avoid “dangerous” themes and how to spot the bad apples.

 

SPECIAL ANNOUNCEMENT AT THIS EVENT

The 2019 Winner and Runner-up of the BAIPA Book Awards for Fiction will be announced at the Feb 9 meeting.

The Book Award process has been organized and managed by a small committee of BAIPA members: Bev Scott, Chair; Craig Smith; Margot Genger and Paul Samuelson. Authors eligible for the award must be BAIPA members and had published their books between Jan 1, 2017 -June 30, 2018.  The books have been evaluated and rated by independent judges  in the book business who are not members of BAIPA.

 

NO AFTERNOON WORKSHOP

Instead, everyone attending the morning session is welcome to bring a bag lunch and stay for a casual gathering with discussions around the tables. We’ll provide some conversation starters at each table in case they’re helpful, but you probably won’t need them. This is a chance to hang out informally with your BAIPA friends and colleagues. Discuss the morning presentation, what you’re each working on, or pick the brains of your community around some problem or challenge or opportunity. There will be no formal afternoon workshop, but there will be a reason to stick around for a bit, relax and socialize.

About our Morning Speaker

Over the past 15 years Jeffrey Samorano has been designing, building, and marketing professional WordPress websites for locals in Marin. He’s worked closely with mom-and-pop shops, entrepreneurs, and established companies selling both digital products as well as physical goods.

Most recently, he’s been helping small business owners in Chico navigate the murky waters of online marketing technology and tactics at the Chico Small Business Development Center (SBDC). Though some of them even have an understanding of traditional marketing, the digital space is proving to be a steeper learning curve.

“I often find that those who desire to market their business do not yet have the foundation on which to begin marketing. I believe my background in design and web development give me a unique perspective of the full marketing tapestry. It’s not enough to know just the threads, it’s how they weave together that creates the magic.”

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  • February 9, 2019
    9:00 am - 3:00 pm
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Comments

  1. AvatarYamini Redewill says

    February 7, 2019 at 8:23 pm

    I was invited by Val to attend the Feb 8th meeting. I have self published 2 books and my memoir “The Joy of Uber Driving – A Wild Ride to Self Love” is set to be released by SheWrites Press June 25th. I look forward to learning all I can about writing, publishing and promoting my books from book tours to press releases to TV interviews to Facebook and blog posts.

    Reply

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Becky Parker Geist of Pro Audio Voices

Welcome to BAIPA

  With COVID-19 teaching us all how to function remotely, BAIPA will meet via ZOOM ONLY until it is safe to resume in-person meetings. (Once in-person events are able to resume, we will continue the Zoom option.) We are implementing all the recommended precautionary measures to keep our meetings private and safe for all participants. All members and visitors who register in advance will receive a link to attend via Zoom video conferencing. On the Friday evening before the meeting, we will send the link and password out to members and to … More

Current BAIPA members must log in to get free ticket to morning session and discounted ticket for afternoon workshop.

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  • Amazon Optimization - March 6, 2021
    • March 6, 2021
      9:00 am - 3:00 pm

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BAIPA is now meeting on the first Saturday of every month via Zoom only for now. In general, if the first Saturday falls on a holiday or holiday weekend, we will meet on the second Saturday.

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March 6, Geoff Affleck on Amazon Optimization

April 3: Pauline Wiles – Author Websites

May 1: Bill Amatneek – Book Layout and Type

June 5: Barbara Fuller on the different kinds of editing and how to choose the best editor for you

July 12: Brian Jud on How to get into TV and radio

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