Don’t just hit publish, LAUNCH your book!

BAIPA monthly meetings are now on Zoom. The Zoom links will be provided to you via email on the Friday evening before, around 9 PM Pacific.
Therefore, all non-members MUST register in advance in order to participate. However, all current BAIPA members will get the Zoom info for this session automatically.

Please scroll down to the bottom of this page if you need a non-member ticket.

The general meeting begins at 9 am Pacific, the speaker presentation is at 11 am Pacific, after Q&A, networking time, introductions & announcements.

(Click here for the schedule for the day)

MONTHLY PRESENTATION:

Don’t just hit publish, launch your book!

Have you realized that publishing isn’t the final goal?

Robbie Samuels, Award-Winning Author, Event Design Consultant & Networking Expert

Congrats, you wrote a book! You’ve been counting down to the day it publishes. Have you realized that publishing isn’t the final goal?

Wouldn’t it be great if your network actually read your book and discovered how valuable your content is, so they can buy from you and/or refer you?

What’s your strategy to use this book to wake up and engage your network?

Our presenter, Robbie Samuels, designs book launches with the aim of getting 50+ Amazon reviews, but the real goal is to wake up and engage the author’s network to build a pipeline and drive referrals.

While a byproduct of a strong launch is reaching #1 Best Seller, that’s not the goal. Being a #1 Best Seller or #1 New Release is a fleeting accomplishment, while Amazon reviews are social proof that stay on your book’s sales page.

Robbie has received over 200 reviews for each of his independently published books, which collectively reached #1 Best Seller in 30 categories across four countries.

Join this session to learn how Robbie has built large book launch teams filled with likely prospects and likely referral partners, and nurtured team members through writing and posting an Amazon review.

He will cover four areas: timing, building a launch team, getting 50+ Amazon reviews, and designing a virtual book launch party.

Key Takeaways include:

• Differentiate between your book’s publish date and launch date and how that fits into your 8+ week launch timeline.
• Identify likely prospects, referral partners, and fellow authors for your launch team – and what pitfalls to avoid.
• Personalize outreach through an email nurture sequence that guides launch team members through each step of the process.
• Design a virtual book launch party that builds momentum for the author’s next offer rather than focus on the author’s success.

About Our Speaker: Robbie Samuels

Robbie Samuels  is the award-winning author of three independently published books that have collectively received over 650 Amazon reviews and reached #1 Best Seller in 30 paid categories in the U.S., U.K., Canada, and Australia:

• Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events (which won a Gold award from the Nonfiction Authors Association)
• Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List
• Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences

As a book launch strategist, he helps entrepreneurs build launch teams that lead to referrals, build their pipeline, and get 50+ Amazon reviews. He also designs and emcees virtual book launch parties that lead prospects to an offer. He founded the Biz Book Publishing Hub, with over 50 experts ready to help authors navigate the complexities of writing, editing, publishing, and marketing their business books.

Robbie is an event design consultant and executive Zoom producer recognized as a networking expert by NPR, Harvard Business Review, Forbes, Lifehacker, and Inc. He is also a professional speaker, TEDx speaker, HBR contributor, and host of the On the Schmooze podcast.

Robbie is the openly transgender owner of Robbie Samuels LLC, a certified LGBT Business Enterprise.

Connect with Robbie