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You are here: Home / Events / Help Your WOW Target Audience Find You and Stay with You
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Help Your WOW Target Audience Find You and Stay with You

June 13, 2019 by Ruth Schwartz Leave a Comment

Steve Napolitan

General meeting begins at 9 am, speaker presentation is at 11 am, after Q&A, networking time, introductions & announcements, followed by our informal lunch gathering from 12:30 pm-3 pm. Scroll down for details and to register.

(Click here for the schedule for the day)

Current BAIPA members must log in first to get a free ticket to the morning session. Then come back to this page. There is a Member login link in the upper right corner of the site.

MORNING PRESENTATION:

Help Your WOW Target Audience Find You and Stay with You

So often we feel like we have to try to appeal to everyone out there, to figure out the magical combination of keywords that will get our books found on Amazon and elsewhere. We struggle to find the tactics that will sell more books – promotions, giveaways, contests, social media, press releases, presentations… and the list goes on. We’ve heard about super fans – but how do we find them and what do we do with them once they have found us? What if someone could show you how to figure out how to find your WOW fans and to keep them with you?

Stop guessing and start knowing what works. Turn book marketing into business growth – and take your business as an author further by continuing the journey for your audience. Steve will teach you the proven 3-step process he used to successfully attract more of his audience, gain more WOW clients, increase revenue and, most importantly, have a WOW life. This may be especially valuable for authors of nonfiction who have additional books, products or services to offer, but fiction authors will certainly benefit as well.

Truly Capture your WOW Audience

The best part of this system is it is simple. If you follow the steps that Steve lays out in this talk, you will be able to grow your business while gaining more of the life you want. Gain exponential growth while enjoying life the way you want to.

Actionable Takeaways

Learn:

  • How to DESIGN your publishing business or your career so that it allows you to create a solid BRAND foundation while achieving your desired lifestyle.
  • How to BUILD your business with the right BRAND message so that you attract your WOW audience.
  • How to SHARE your books and business so you can consistently attract WOW clients.

NO AFTERNOON WORKSHOP

Instead, everyone attending the morning session is welcome to bring a bag lunch and stay for a casual gathering with discussions around the tables. We’ll provide some conversation starters at each table in case they’re helpful, but you probably won’t need them. This is a chance to hang out informally with your BAIPA friends and colleagues. Discuss the morning presentation, what you’re each working on, or pick the brains of your community around some problem or challenge or opportunity. There will be no formal afternoon workshop, but there will be a reason to stick around for a bit, relax and socialize.

About Our Speaker

Steve NapolitanSteve Napolitan is a #1 international bestselling author and an award-winning marketer. He has made millions for his clients and has worked with companies such as Apple, Intel, Charles Schwab, and Nestle. Steve is a dynamic speaker who leaves audiences with “an impact on their life and actionable items to run with”.

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  • August 10, 2019
    9:00 am - 3:00 pm

Venue:   The Key Room

Address:
1385 Hamilton PKWY, Novato, California, 94949, United States

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Becky Parker Geist, BAIPA President

Welcome to BAIPA

  The Bay Area Independent Publishers Association is a diverse and open group involved in the world of independent publishing, from folks who simply have a book idea to published authors, editors to illustrators, readers to reviewers, agents to printers, audio book experts to book shepherds. One of my favorite things about BAIPA is its culture of … More

Current BAIPA members must log in to get free ticket to morning session and discounted ticket for afternoon workshop.

Upcoming Events

  • You CAN Tell a Book by Its Cover
    • December 14, 2019
      9:00 am - 12:15 pm
  • Simple Video Marketing to Sell More Books
    • January 11, 2020
      9:00 am - 12:15 pm

BAIPA Monthly Meetings

BAIPA meets at 9 a.m. the second Saturday of every month in Novato.

Future Events

After those already posted on this site

December Event: Cover design with David Kudler, our annual cover contest AND our holiday party, which will be at a fun, local restaurant this year (no-host).

In 2020, program topics through April include:

  • Video for Authors
  • Literary Law with Kelley Way
  • Podcasting for Authors
  • Social Media Day with a morning presentation on Social Media for Authors by the folks from Word Mice and then an afternoon workshop with Cat Smith on Instagram for Authors.

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