Jason Matthews is a novelist, blogger and self-publishing coach. He works with writers around the world through every phase of book creation and marketing. His specialties include building author platforms, selling at major retailers, social media, blogging and SEO. At BAIPA’s Saturday, December 7, meeting, Jason will speak to us about How to Make, Market and Sell eBooks — a topic of interest to many BAIPA authors.
To make and sell e-Books, there are many steps from the time of writing to after publication. Most self-publishers handle several tasks, with some more capable and others benefiting by hiring out. Each step can be accomplished with free methods for do-it-yourself types or with paid help; the program includes price-points and choices based on time, technical skills and finances.
While making eBooks, the main areas are editing, interior formatting and cover design. Jason will review the basics, standards and affordable professionals, especially regarding cover design and editing.
For selling eBooks, the program covers options for exclusivity with Amazon at KDP Select or selling with other retailers. Jason will also cover selling eBooks directly from the author’s website with systems that run on autopilot.
Most authors benefit from a blog and website when they are marketing eBooks, and Jason will discuss various options. Marketing is largely connected to social media these days, and he will identify venues that match an author’s needs to provide the most benefit.
To learn from an expert about how to make, market and sell eBooks, join us at the December 7 meeting of BAIPA for an informative talk by Jason Matthews.
Jason’s website is: http://ebooksuccess4free.wordpress.com/ .