Here’s the next BAIPA Morning Workshop!
Like our monthly meetings, these events are exclusively on Zoom. The Zoom links will be provided to you via email on the Friday evening before, around 9 PM.
EVERYONE MUST REGISTER
for this two-hour workshop.
Member tickets are $25.00, Non-Member tickets are $40. There is also a $15 Recording Only ticket for Members.
Members MUST log in first. Then please scroll down to the bottom of this page for the ticket selection area.
The workshop WILL be recorded and the video will be shared with all paid ticket holders within 48 hours.
Position Yourself and Your Book for Success
Creative ways to approach the media and earn free exposure for your book
with Dave Farrow, PR Expert
PR Expert Dave Farrow is offering a workshop to help authors position themselves for success after releasing their book. He will also be sharing his tips for memorable marketing and business success. Dave teaches authors how to make their story and marketing memorable to increase sales and align their story with popular media outlets.
In this workshop, we will explore creative ways you can approach the media and earn free exposure for your book while discussing the best way to “sell” yourself in book interviews.
Expect a deeper dive into the concepts introduced during the BAIPA monthly meeting on April 1st.
In this workshop, you will:
- Learn book marketing secrets to make your story memorable
- Discuss how to get your book reviewed or featured on the top print publications
- Brainstorm ways to align your story with the hottest media topics in radio, TV, and print
- Examine the best way to “sell” yourself and your book in an interview
About Our Speaker
Marketing expert Dave Farrow is the two-time Guinness World Record holder for greatest memory. To earn this title, Farrow recalled the exact order of 59 decks of shuffled playing cards using ‘The Farrow Memory Method’. This method was originally invented to combat Farrow’s dyslexia and ADHD and it is now a unique memory system backed by a double-blind neuroscience study from McGill University. Farrow is first and foremost an entrepreneur who mastered the art of marketing to promote his own business. He took his skill in memory and developed several educational products and used publicity as his primary sales tool. His results are impressive. He has been a featured guest expert on over 2000 interviews in the media including Dr. Oz, The Today Show, Live with Regis and Kelly, Steve Harvey, Discovery Channel, and many others.
Today, Farrow uses his keen understanding of the brain in the public relations and media sector. He is the founder of Brainhackers.com and the CEO of Farrow Communications, a Buffalo-based, full-service PR and marketing firm known for its unforgettable branding.
Connect with Dave at farrowcommunications.com
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April 15th PR Workshop with Dave Farrow
April 15, 2023
10:00 am - 12:00 pm
Venue: Zoom Workshop
Description:
This is exclusively an online event via Zoom.
Zoom links will be provided in the confirmation email after you complete your registration, and a reminder will be sent out the Friday evening before the event day, between 8:45 and 9 PM. If you have pre-registered and do not receive that email, please reach out to [email protected].
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