Shelley Hitz, an award-winning and internationally best-selling author, and owner of TrainingAuthors.com in Colorado Springs, Colorado, surely knows what works in book marketing. By creating and implementing a book marketing plan, she increased her own book sales by 9800 percent! (For information about how she came up with that number, check out her article, The Power of a Book Marketing Plan, on her website.)
Because of her own success, she is passionate about helping other authors succeed in publishing and marketing their books, and will speak to BAIPA on Saturday, April 11, both in the morning presentation and in the afternoon workshop.
Building a Book Marketing Plan: How to Create a 30-Day Marketing Calendar to Sell More Books is the title of Shelley’s morning talk. She will teach BAIPA members critical training points such as:
* How to set up your marketing efforts for success.
* Choosing a schedule that works for you.
* How to choose promotional activities.
* How to track your success.
In the afternoon, Shelley will present: Create Your Own 30-Day Book Marketing Calendar: A Hands-On Workshop, in which authors will take what they learned in the morning session and apply it to their own books.
She will cover: how to fill in your marketing calendar; implementing your 30-day calendar; strategies for long-term success; and creative planning with sticky notes.
For more information, and to register, visit our website.
BAIPA authors can implement Shelley’s techniques right away to help increase their exposure and book sales. Be there — Saturday, April 11!
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