About this event:

What is Hybrid Publishing Anyway?

Morning Speaker Presentation with Brooke Warner
11 AM to 12:15 PM
Afternoon Workshop: 1-3 PM
(see separate event)
(General meeting begins at 9 AM, speaker presentation is at 11 AM, after Q&A,
networking time, introductions & announcements)

(Click here for the schedule for the day)

IMPORTANT NOTE:
BAIPA is making some changes to the back end of the website and our Events registration system is in the process of being upgraded.
To register (no advance payment necessary), please send an email to [email protected] letting us know that you will be coming to this morning session.
If you are a member of BAIPA, then your attendance at this morning session is free. If you are a guest, please bring cash, check or credit card to cover your $20.00 fee.

Hybrid publishing (not to be confused with being a “hybrid author”) is a growing segment of the publishing industry, with exciting opportunities for both publishers and writers within an industry that’s in a constant state of contraction. In this talk, Brooke Warner, publisher of the hybrid press, She Writes Press, will talk about how the hybrid model emerged and where it’s going. She will help you understand hybrid within the larger publishing context, including some of the stickiness of what it means to try to straddle a space that’s neither traditional publishing nor self-publishing, and makes a case for why this middle ground of publishing is opening up more and interesting business opportunities for authors and publishers of all stripes.

1. The importance of professional publishing standards. If you’re going to play, play well and go big.

2. Green-lighting yourself. Why authors and publishers alike are needing to take measures into their own hands if they want to see their creative dreams through.

3. Leveling the playing field. Making a strong case that the industry judge a book by its content and not its business model.

4. The value of creating new opportunities in a traditional environment that only gets more myopic every year. The inventive models are where the creativity is happening.

About the speaker

Brooke Warner

Brooke Warner is the publisher of She Writes Press, president of Warner Coaching Inc., and author of Green-light Your Book, What’s Your Book?, How to Sell Your Memoir, and the co-author of Breaking Ground on Your Memoir. Brooke’s expertise is in traditional and new publishing. She is the former Executive Editor of Seal Press and currently sits on the boards of the Independent Book Publishers Association, the Bay Area Book Festival, and the National Association of Memoir Writers.  She writes a monthly column for Publishers Weekly and blogs actively on Huffington Post Books and SheWrites.com. She lives and works in Berkeley, California.