Using #BookTok / Tiktok for growing your author platform & selling more books! Alexa Bigwarfe Host of the Women in Publishing Summit, & CEO & Founder of Write|Publish|Sell 4.2.22 chat text TikTok for Authors presenter slides Key Takeaways include: A basic overview of #BookTok/TikTok and how they are influencing book sales. Tips for incorporating into your launches (and long-term marketing plan) How to find the right influencers & build relationships Timelines for success and [...]
Advanced Keywords and Categories with Dave Chesson Dave Chesson Creator of Kindlepreneur.com Dave Chesson slides 3.5.22 Chat Links that Dave suggested we check out: https://kindlepreneur.com/7-kindle-keywords/ https://kindlepreneur.com/amazon-kdp-sales-rank-calculator/ https://nerdybookgirl.com/book-category-hunter/ Learn the secrets behind a keyword and category strategies that are so good that even Amazon promoted it and changed the way they talk about keywords to authors. With this strategy, you’ll learn how to generate keyword ideas for books that buyers not only use, but aren’t [...]
How audiobooks and podcasting together can help build your author platform and increase sales Becky Parker Geist Founder of Pro Audio Voices, Inc. We all want to reach the widest possible audience, to increase our impact with the content we have already created. When it comes to audio, your options—and the audience you can reach—expands with podcasting. In this program, Becky Parker Geist will guide you through some of the ways to leverage your content [...]
How publishers use Bookshop.org to sell more books and support local bookstores—in addition to selling on Amazon Andy Hunter Founder & CEO of Bookstore.org BAIPA 1.8.21 chat Handout: bookshop-for-publishers Bookshop.org is an online bookstore that financially supports physical, independent bookstores. In Bookshop’s first two years, it has sold over $100 million in books and earned over $19 million for local bookstores. Bookshop is also committed to supporting independent publishers, who can become affiliates on [...]
You CAN Tell a Book by Its Cover How to make sure your book cover is doing its job — regardless of medium or genre David Kudler You may not be able to judge a book by its cover — but that doesn’t mean that people don’t every day. Your cover has a very important job to do, so are you sure it’s up to the job? Longtime BAIPA member (and former BAIPA board member) [...]
Writing Multiple Series Edith Maxwell Agatha Award-Winning Author BAIPA 11.6.21 chat 1 BAIPA 11.6.21 chat 2 Award-winning author Edith Maxwell writes and promotes at least three books a year in different series from different publishers, and sometimes more, plus short stories. In this talk, she provides tips for series and time management, how to juggle due dates and release schedules from different series and publishers, and a few tried-and-true ways to maintain author sanity while [...]
Getting Your Titles Into Libraries Michele Cobb, Executive Director, Audio Publishers Association Executive Director, PubWest Michele Cobb 10.2.21 chat Libraries have long contributed to the publishing sales cycle. We will take a look at some key statistics that should encourage authors to explore the market, ensure their titles are available to libraries, and prime them to be seen by buyers. We will discuss how to interact with librarians, what librarians look for when they are [...]
Challenges & Opportunities in the Book Industry Supply Chain Brian F. O’Leary, Executive Director, Book Industry Study Group Chat text OLeary Sep 2021 If anyone has an interest in viewing the slides prepared for Monday, they can be found online HERE. The pandemic tested the publishing industry around the world, rewarding strengths and exposing weaknesses. Book publishing as a whole fared well, but manufacturers and distributors were recast as essential businesses, while libraries and [...]
Sell More Books: Laying the Foundation for Bigger Book Sales meeting_saved_chat PRESENTATION SLIDES BOOK MARKETING PLANNER Many times we jump into the world of books with little or no planning. We have a great idea for a book and we sit down and write. Then comes the day when the book lands in the world and what happens? In most cases, nothing—sadly. And then we learn about things like platform and branding, and the tips [...]
It’s Show Time – How to Land and Perform on TV and Radio Shows Brian Jud meeting_saved_chat HANDOUTS: Brian Jud - TV tips Brian Jud - radio hints Brian Jud - checklist-get on air Brian Jud - checklist for media appearances Do you want to sell more books on TV and radio shows? This media training presentation will show you how to get on more shows and appear confident while delivering your message convincingly, with [...]
One of my favorite things about BAIPA is its culture of generosity, the willingness — even eagerness — to share what we have each learned in the process of bringing stories to life. We provide educational programs, networking, marketing opportunities, encouragement, and information on industry vendors and services. And lots of one-on-one advice and mentoring.
We welcome all who have an interest in making connections within the world of independent publishing and learning more about how to publish and sell their work successfully. Together we are raising the standard of independent publishing and helping our members thrive.
Do join us!
—Becky Parker Geist, BAIPA Board of Directors, President
Quick Resources
Current BAIPA members do not need to register for our monthly meetings. The night before the meetings, they will receive the Zoom info. For workshop registration, members can buy a member ticket and will receive the Zoom info the night before the meetings, as well as in the confirmation email.