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  • Branding for Authors with Beth Barany

    The Key Room 1385 North Hamilton Parkway, Novato, CA, United States

    To reach your readers, lots of experts tell you to blog, and use social media, and send out newsletters. But you’d rather work on your next book. Marketing obligations are overwhelming. Where do you actually start?

  • Launch Your Book Like a Pro

    The Key Room 1385 North Hamilton Parkway, Novato, CA, United States

    Many writers publish their books without realizing how important it is to have a marketing plan ready before the book is released into the wild. Avoid this mistake with your next book by planning a launch campaign that gets big results.

  • Help Your WOW Target Audience Find You and Stay with You

    The Key Room 1385 North Hamilton Parkway, Novato, CA, United States

    We've heard about super fans - but how do we find them and what do we do with them once they have found us? What if someone could show you how to figure out how to find your WOW fans and to keep them with you?

  • Best Practices with KDP and IngramSpark

    The Key Room 1385 North Hamilton Parkway, Novato, CA, United States

    With all of the changes with CreateSpace closing down and KDP now incorporating both print and Kindle edition publishing, there are a number of things to watch out for as well as the best practices for setting up your book on KDP. And then there are some key issues to take into account with IngramSpark.

  • Super Sleuthing: Internet Research Secrets Everyone Should Know

    The Key Room 1385 North Hamilton Parkway, Novato, CA, United States

    In this presentation, Geri will introduce the methods that combine the main topics of "Online Research Methods" that are designed to include several methodologies to equip you with the skills and tools to prepare you to find real information and be able to discern if is reliable.

  • Selling Your Book as Part of a Course, Workshop or Presentation

    The Key Room 1385 North Hamilton Parkway, Novato, CA, United States

    Presenting David Cook for our Morning Presentation and Deborah Myers for the Afternoon Workshop (General meeting begins at 9 am, speaker presentation is at 11 am, after Q&A, networking time, introductions & announcements), followed by our afternoon workshop from 1:00 PM-3 PM. Scroll down for details and to register. (Click here for the schedule for the day) Current BAIPA members must log in first to get a free ticket to the morning session and a discounted ticket for the afternoon workshop. Then come back to this page. There is a Member Log in link in the upper right corner of the site. MORNING PRESENTATION: David Cook,  Author of Build Your Dream House for a Song, marketed his book in an unconventional way, and he continues to do so. David teaches a class at community colleges and adult education programs, and he doesn't have a teaching credential—that's the beauty of these programs. You can [...]

  • The Business Side of Self-Publishing and Writing

    The Key Room 1385 North Hamilton Parkway, Novato, CA, United States

    Conquer the Business Side of Self-Publishing and Writing: DBAs, EINs, LLC, 1099s, and more explained by attorney and writer, Helen Sedwick,  author of Self-Publisher's Legal Handbook

  • [PAST EVENT] How to Make Facebook Actually Work for Authors

    The Key Room 1385 North Hamilton Parkway, Novato, CA, United States

    A Day with John Sames, Online Marketing Consultant  (General meeting begins at 9 AM, speaker presentation is at 11 AM, after Q&A, networking time, introductions & announcements). Then afternoon workshop from 1-3 PM. Scroll down for details and to register. (Click here for the schedule for the day) Current BAIPA members must log in first to get a free ticket to the morning session and a discounted ticket for the afternoon workshop. Then come back to this page. MORNING PRESENTATION: How to Make Facebook Actually Work for You John will show you how you can effectively use the tools on Facebook to build your author platform and market your book. How to do an effective Facebook posting Boosting Facebook posts to increase your audience Facebook Advertising step by step   AFTERNOON WORKSHOP (1-3 PM): Down the Rabbit Hole—Facebook Ads This is a hands-on workshop where John will guide you through the maze of building [...]