BAIPA

Bay Area Independent Publishers Association

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The First Six Months After Book Publication: BAIPA Members in Conversation

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Did you release a book this year, and you’re wondering how your experience compares?

Or do you have a book coming in 2024, and you’d like tips on how to prepare?

If so, catch up on this video conversation between BAIPA members Beth Ann Mathews, author of award-winning memoir Deep Waters, and Pauline Wiles, indie author turned website designer.

During this interview, Beth’s generous tips include:

  • How to prepare for, and get the most from, bookstore appearances
  • The simple tactic, suggested by her publicist, that encouraged Beth’s existing network to buy the book
  • The author platform tasks you should tackle well ahead of your book release, so you’re not distracted during the actual launch
  • How Beth uses her website for both in-depth storytelling and to generate more author events
  • The mistake many authors make when searching for an audiobook narrator
  • How small habits like journaling and note-taking can generate powerful book material
  • How to identify the theme of your book, to use as a marketing “hook”

(Remember, books make great gifts! Where to get your copy of Deep Waters – or read on, for the link to win a copy)

Watch the whole interview, or jump to the topic you want to hear about:

> 0:56 How Beth didn’t set out to write a book

> 7:49 The process of turning Deep Waters into an audiobook

> 13:26 What made Beth decide it was time to bring her author website up to date?

> 17:45 How easy is Squarespace, for Beth to make her own website updates?

> 19:20 How does Beth’s website fit with the rest of her author marketing?

> 22:45 What advice would Beth give other authors, who will soon be launching a book?

> 31:39 What’s next for Beth?

Deep Waters by Beth Ann Mathews

Win a signed copy of Deep Waters!

Beth is kindly offering to send a signed copy of Deep Waters to one winner.

For details of how to enter, visit this page where this interview originally appeared.

Closing date: November 28, 2023.

Pauline Wiles
Pauline Wiles is a website designer who builds beautiful, custom websites for authors and writers. As an author herself, she noticed others were often overwhelmed by this task. Now, she’s helping to dispel the myths around how difficult a web project should be.

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