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DTSTART;TZID=America/Los_Angeles:20260207T090000
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UID:10000317-1770454800-1770466500@baipa.org
SUMMARY:The Latest on How Authors Can Use AI Effectively
DESCRIPTION:  BAIPA monthly meetings are now on Zoom\, with occasional hybrid meetings (Zoom and in-person). The Zoom links will be provided to you via email on the Friday evening before\, around 9 PM.\nTherefore\, all non-members MUST register in advance in order to participate. However\, all current BAIPA members will get the Zoom info for this session automatically.\nPlease scroll down to the bottom of this page if you need a non-member ticket.\nThe general meeting begins at 9 am\, the speaker presentation is at 11 am\, after Q&A\, networking time\, introductions & announcements.\n(Click here for the schedule for the day)\n_________________________________________________________________________________\n\n\nHow to Use AI as an Author/Publisher\nAI has exploded into the publishing world—fast. This session cuts through the hype and shows authors what’s actually working right now. We’ll look at the newest\, practical ways author-publishers are using AI to streamline their workflow\, strengthen their manuscripts\, and expand their marketing reach—without losing their voice or control. Expect an honest look at the tools\, the limits\, and the smart strategies that keep you ahead of the curve.\n\n\nTakeaways: \n\nLearn how today’s most useful AI tools fit into an author’s writing\, editing\, and publishing workflow\nLearn what AI can and cannot do (and how to avoid common author pitfalls)\nLearn ways to use AI for research\, revision\, metadata\, marketing\, and reader engagement\nCreate guardrails to protect your voice\, your rights\, and your professionalism while using AI\n\n\n\n\n\n\nAbout Our Speaker\n\n \nThad McIlroy is a publishing technology analyst\, author\, and principal of The Future of Publishing\, based in San Francisco. He is a contributing editor to Publishers Weekly\, covering artificial intelligence\, digital innovation\, and publishing startups. His latest book\, The AI Revolution in Book Publishing: A Concise Guide to Navigating Artificial Intelligence for Writers and Publishers\, was published in July 2024\, revised in May 2025. \nMcIlroy has authored a dozen books and over five hundred articles on digital publishing. He is co-author of the industry-standard The Metadata Handbook\, 2nd Ed (co-authored with Renee Register). McIlroy served for five years as Program Director for Seybold Seminars\, the publishing industry’s premier technology conference. \nHe is a founding partner in Publishing Technology Partners\, a consultancy focused on the broad range of strategic technology issues in publishing. \nAn expert on publication metadata and online book marketing\, he has taught the Metadata for Books course at Pace University in New York\, in their Masters of Publishing Program. In 2024 he joined the advisory board of Johns Hopkins University Press and became a visiting scholar at the Publishing Master of Professional Studies program at The George Washington University. He is a Senior Member of the Association for Computing Machinery (ACM). \n\n\n\nConnect with Thad
URL:https://baipa.org/event/using-ai-for-book-marketing/
LOCATION:Zoom Event
CATEGORIES:Regular Monthly Meeting
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ORGANIZER;CN="BAIPA":MAILTO:events@baipa.org
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DTSTART;TZID=America/Los_Angeles:20260221T100000
DTEND;TZID=America/Los_Angeles:20260221T120000
DTSTAMP:20251206T012208Z
CREATED:20251206T011051Z
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UID:10000318-1771668000-1771675200@baipa.org
SUMMARY:Workshop: AI for Book Marketing: A Practical\, Hands-On Deep Dive
DESCRIPTION:Here’s the next BAIPA Workshop!\nLike our monthly meetings\, these events are exclusively on Zoom. The Zoom links will be provided to you via the confirmation email you will get upon completing your registration\, as well as via email on the Friday evening before\, around 9 PM.\nTherefore\, all non-members MUST register in advance in order to participate. However\, all current BAIPA members will get the Zoom info for this session automatically.\nNOTE: We are trying out offering free tickets to current BAIPA members\, through April\, 2026\, and then we will evaluate. \nMember tickets are free\, Non-Member tickets are $40. \nPlease scroll down to the bottom of this page for the ticket selection area.\nThe workshop WILL be recorded and the video will be shared with all current BAIPA members through the Member Only Resources area\, as well as with any paid non-member ticket holders within 48-72 hours.  \nAI for Book Marketing: A Practical\, Hands-On Deep Dive\n\nThis two-hour workshop  drills directly into using AI for book marketing to sharpen your messaging\, strengthen your online presence\, and generate reader-focused marketing assets that actually move the needle. After a focused training segment\, participants will bring their own marketing challenges—launch plans\, positioning questions\, ad copy\, audience targeting\, visibility issues—and receive direct feedback and coaching from the presenter. Expect actionable guidance you can apply immediately to promote your book with more clarity and less struggle. \nTakeaways: \n\nHow to use AI to refine your positioning\, metadata\, author brand\, and marketing message\nFast ways to generate marketing copy: emails\, ads\, social posts\, book descriptions\, and more\nMethods for developing targeted outreach strategies\, launch plans\, and promotional angles\nDirect coaching on your personal book marketing challenges so you leave with next steps you can implement right away\n\n  \n\nAbout Our Speaker: Thad McIlroy\n\nAbout Our Speaker \nThad McIlroy is a publishing technology analyst and author\, and principal of The Future of Publishing\, based in San Francisco. He is a contributing editor to Publishers Weekly\, covering artificial intelligence\, digital innovation and publishing startups. His latest book\, The AI Revolution in Book Publishing: A Concise Guide to Navigating Artificial Intelligence for Writers and Publishers\, was published in July 2024\, revised in May 2025. \nMcIlroy has authored a dozen books and over five hundred articles on digital publishing. He is co-author of the industry-standard The Metadata Handbook\, 2nd Ed (co-authored with Renee Register). McIlroy served for five years as Program Director for Seybold Seminars\, the publishing industry’s premier technology conference. \nHe is a founding partner in Publishing Technology Partners\, a consultancy focused on the broad range of strategic technology issues in publishing. \nAn expert on publication metadata and online book marketing\, he has taught the Metadata for Books course at Pace University in New York\, in their Masters of Publishing Program. In 2024 he joined the advisory board of Johns Hopkins University Press and became a visiting scholar at the Publishing Master of Professional Studies program at The George Washington University. He is a Senior Member of the Association for Computing Machinery (ACM). \n\nConnect with Thad\n 
URL:https://baipa.org/event/workshop-ai-for-book-marketing-a-practical-hands-on-deep-dive/
LOCATION:Zoom Workshop
CATEGORIES:BAIPA Workshop
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