[PAST EVENT] Self-Publishing Expert Carla King Speaks on New Publishing Options for Fun and Profit

Beyond the Usual Suspects: New Publishing Options for Fun & Profit
Carla King reviews a new generation of publishing options that allow authors to experiment and profit

Join BAIPA on Saturday, February 6 when self-publishing expert Carla King shares her expertise about new trends in self publishing 

Morning Speaker Presentation: 11am to 12:15pm
(general meeting begins at 9am, speaker presentation is at 11am, after Q&A, networking time, introductions & announcements)
(Click here for complete schedule.)

Go ahead and publish using IngramSpark, Amazon, Smashwords and the usual suspects. But don’t miss out on experimenting with the new generation of publishing options that allow you to do much more, such as:

• Gather beta readers and a fan base
• Presell and crowdfund your books in progress
• Create books and booklets from your blog
• Publish magazines and full-color ebook versions
• Create color and multimedia teasers and ads for your published works
• Package physical goods with your books
• The possibilities are limited only by your imagination

Some of the publishing tools and products discussed are Gumroad, Selz, LeanPub, Aerbook, Blurb, and Scribd.

Afternoon Workshop: 1pm to 3 pm

Ten Tech Shifts to Take You from Rookie to Real Deal

Authors publishing professionally need these 10 best practices to take you from self-pub rookie to pro author.

Self-publishing can be done in a professional way, or in an amateurish way, and you don’t want to be an amateur! Stand out from the crowd and become a recognized professional by avoiding common rookie mistakes. Take your publishing persona to the next level with best practices in:

• Publishing
• Your Author Website
• Mailing List
• ISBNs
• Metadata
• Social Media Graphics
• Copyright
• Analytics

Bring your laptop and we’ll explore some of these together.

Carla King is an adventure travel journalist, web professional, author and self-publishing expert. In 1995 she pioneered the art of the realtime online travelogue with her American Borders dispatches – now called blog posts – sent from the saddle of the Russian Ural sidecar motorcycle she was testing for an American importer. This journey sparked a series of motorcycle misadventures starting with the American Borders travelogue and moving on to Europe, China, India, Africa and Mexico.

Carla first self-published in 1994 with a travel guidebook to bicycling the French Riviera. In the early 2000s she was teaching authors how to write for the web, blog and build websites at Book Passage Travel and with the Wild Writing Women. In 2010 she co-founded the Self-Pub Boot Camp program of books and workshops to help authors find the right indie publishing path with cost-effective and trustworthy tools and services.

Carla has written five books on self-publishing. The latest combines all the information in the previous four, and is also updated with current industry developments. The Self-Publishing Boot Camp Guide for Authors, 3rd Edition, was launched in February 2015 as a BookBaby ebook giveaway, and was downloaded over 30,000 times. It is now available in print and ebook formats wherever books are sold.

In addition to her Motorcycle Misadventures series of books and blogs, she’s developed websites, online magazines, booklets, and book-like publications using a wide variety of desktop and cloud-based tools.

A former San Francisco Bay Area resident, she is now splits her time between San Diego and Baja, California, with lots of visits to the city on the Bay. Wherever she is, you can find her adventures at CarlaKing.com. For self-publishing assistance, including books, training, resources, consulting, the Self-Publishing Boot Camp learning program, and author services, visit AuthorFriendly.com.

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