BAIPA monthly meetings are now exclusively on Zoom, at least until we get through this COVID-19 crisis. The Zoom links will be provided to you via email on the Friday evening before, around 9 PM.
Therefore, all non-members MUST register in advance in order to participate. However, all current BAIPA members will get the Zoom info for the morning session automatically, but they must pre-register for the afternoon workshop.
Please scroll down to the bottom of this page for the list of available tickets. Members, please log in first.
The general meeting begins at 9 am, the speaker presentation is at 11 am, after Q&A, networking time, introductions & announcements, followed by a lunch break from 12:15-1:00 PM, and then our Afternoon Workshop from 1-3 PM.
(Click here for the schedule for the day)
MORNING PRESENTATION:
Amazon Optimization:
How to Sell More Books with 7 Tweaks to your Amazon Listing
Geoff Affleck
#1 bestselling author & award-winning publishing consultant
It’s easy to publish your book on Amazon – millions of authors have done it. But publishing it strategically is something that most authors (and publishers) overlook.
Many factors influence your book sales. They include the popularity of the genre, the title of the book, the cover design, your Amazon description, the Amazon keywords and category selections, the number and quality of editorial reviews and reader reviews, the book’s price, and more.
Most authors do their best but unfortunately, in a highly competitive marketplace like Amazon, this is usually not enough. It’s easy to sabotage your own success without even realizing it.
It’s easy for your book to slip in the rankings and for sales to plummet. So what can you do?
The good news is that there is a system that ensures that your book will receive maximum visibility on Amazon. And even better news is that it’s easy to learn. After years of studying and honing this system, it is now available to you.
In this session, you’ll see exactly how to tweak your book’s Amazon listing for an instant impact on its ranking and sales.
Geoff will share case studies of successful clients who used his system to re-energize their own books into #1 bestsellers faster than they thought possible.
Takaways:
1. What really influences Amazon shoppers based on proven psychology and marketing principles.
2. How to refine your Amazon listing so that your book is discovered, featured, and purchased more often.
3. The 7 Amazon variables that you need to get right so you sell more books.
AFTERNOON PRESENTATION:
Amazon Optimization Deep Dive
Geoff Affleck
#1 bestselling author & award-winning publishing consultant
Geoff will do several mini Amazon optimizations on webinar participants’ books so you can see exactly what needs to be changed for your book to increase sales.
We’ll begin by looking at the presentation of your book through the eyes of potential readers to ensure that your title, cover, and product is attractive and compelling; and that readers will want to share your book with others.
You’ll learn how to use Amazon’s Author Central features to entice potential readers to order your book. Geoff shares insider tips for maximizing the conversion power of your cover design, title, subtitle, and description. You’ll also discover how to choose the right keywords and categories so that your book ranks consistently.
The workshop concludes with a re-launch plan to ensure a sustained boost in sales, rankings, and royalties.
Takaways:
1. Craft a compelling Amazon book description that effectively sells your book.
2. Find 7 popular, low-competition Amazon Keywords for your book to increase its search results ranking.
3. Identify 10 strategic Amazon Browse Categories for your book – this will book your ranking right away.
4. Know how to set the optimal price for your Kindle book and paperback.
About Our Speaker: Geoff Affleck
#1 bestselling author and award-winning publishing consultant Geoff Affleck works with authors to create their books, build their author platforms, and reach more readers. Geoff is also the creator of the Amazon Bootcamp training program and a recognized expert in Amazon optimization.
Geoff’s books include:
– Enlightened Bestseller: 7 Keys to a Successful Self-Help Book
– Breakthrough!: Inspirational Strategies for an Audaciously Authentic Life
– Ready, Set, Live! Empowering Strategies for an Enlightened Life
– Inspired by the Passion Test: The #1 Tool for Discovering Your Passion and Purpose
– Shine Your Light: Powerful Practices for an Extraordinary Life
– 5 Things Every First-Time Author Needs to Know
As speaker Geoff has shared the stage with transformational leaders and bestselling authors including Marci Shimoff, Janet Bray Attwood, Chris Attwood, John Assaraf, Lisa Sasevich, Greg Habstritt, and T. Harv Eker.
Born in Melbourne, Australia, he now lives on Vancouver Island, BC where he enjoys sailing and skiing.
Connect with Geoff:
Email: [email protected]
Website: www.geoffaffleck.com
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March 6, 2021
9:00 am - 3:00 pm
Venue: Zoom Event
Address:
Description:
This is exclusively an online event via Zoom.
Zoom links will be provided in an email sent out the Friday evening before the event day, between 8:45 and 9 PM. If you have pre-registered and do not receive that email, please reach out to [email protected].
Gary Smith says
I want to attend the morning session. Will I be receiving the feed or do I have to do something
Communications Chair says
Gary, you are not a current member. So, you will have to register on this page and pay $20 for the morning session OR you can renew your membership by going here to signup again. It will only cost you about $15 now and then $99.00 per year starting May 1, 2021.